Lonely Planet is one of the world’s most trusted voices on world travel. We helped Bristol company Where The Wild Is, who specialise in Arctic experiences, to design a full page advert that would serve as the rear cover on the latest issue of Lonely Planet magazine. Promoting a fantastic holiday deal to a Swedish Ice Hotel, the advert combined striking imagery of the ice hotel interior with the holiday offer details presented in a clear & legible manner.
Task
Design a full page advert to serve as the rear cover on the latest issue of Lonely Planet magazine